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Archive for March, 2008


FOR IMMEDIATE RELEASE
Contact: Diane Quinlisk March 31, 2008
585-453-8313
dquinlisk@catdir.com
Catalyst Direct, Inc., announces the certification of Lora Downie as email marketing professional
ROCHESTER, NY—Catalyst Direct, Inc., is proud to announce that Email Marketing Manager, Lora Downie, is now certified as an email marketing professional by Marketing Experiments.
Downie attended the Marketing Experiments’ Professional Certification Program while at the Marketing [...]


Filed in: Press Releases

FOR IMMEDIATE RELEASE
Contact: Diane Quinlisk March 31, 2008
585-453-8313
dquinlisk@catdir.com
Catalyst Direct, Inc., promotes Natasha Hibbert
ROCHESTER, NY—Catalyst Direct, Inc., is pleased to announce the promotion of Natasha Hibbert to senior account executive. She will be responsible for development and implementation of projects for Catalyst’s HSBC and Valvoline Instant Oil Change business.
“There is no doubt her work has been [...]


Filed in: Press Releases

FOR IMMEDIATE RELEASE
Contact: Diane Quinlisk March 31, 2008
585-453-8313
dquinlisk@catdir.com
Catalyst Direct, Inc., promotes Meghan St. Onge
ROCHESTER, NY—Catalyst Direct, Inc., is pleased to announce the promotion of Meghan St. Onge to senior program manager. She will be responsible for managing activities on Catalyst’s Valvoline Instant Oil Change account—specializing in their franchise business and special corporate projects.
St. Onge has [...]


Filed in: Press Releases

Donna DeClemente has a nice summary of a recent webinar: Forrester’s Five Year Interactive Marketing Forecast.
A taste:

Search Marketing is expected to triple in 5 years to over $25 billion.
Online Display ads will reach almost $14 billion. The ability to create rich media ads will help this growth.
Email marketing spend will shift to [...]


Filed in: Campaign Integration, Integrated Marketing, Narrowcasting
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